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How To Do Semiotics in Seven Weeks

Welcome to the best semiotics learning experience on the planet. This is a bold claim but we strive to deliver it every day. 

Watch The Trailer!

If you're still on the fence, why not watch this short video, complete with mind-bending clips, subliminal messages and a kick-ass 1970s soundtrack?

How to Do Semiotics in Seven Weeks gives you...

✔️ A compact curriculum with EVERYTHING you NEED to know and NOTHING you don’t

✔️ A tutor who makes brand semiotics both FASCINATING and USEFUL at the same time

✔️ Support and encouragement throughout with a Slack community, one-to-one tutorial

About the Course

How To Do Semiotics in Seven Weeks is a well thought through, interactive course, which takes you from beginner or elementary level through to basic proficiency in doing semiotics in less than two months.

This is a unique course distilled from 20 years of experience of reading and writing about, and most critically - practising semiotics. The course is both robust and engaging and all the thinking is grounded in the fundamentals of academic semiotics made actionable for a non-academic audience.

Each week is replete with examples taken both from the branding world and case studies selected from Chris’s extensive consultancy background.

This is a course where the learning is fast paced but fun and comes in many forms. At the end of the seven weeks of this , intellectual rollercoaster ride, you’ll find yourself, exhilarated, crammed full of new perspectives in possession of a tried and tested process for ‘doing semiotics’ and enthusiastic to learn more. We have over 100 student course alumni who can tell you how much they enjoyed the course and how much they have benefited from it. See testimonial video below:

Here's What You'll Learn

By joining this programme you will:

  • Gain a working knowledge of applied (brand) semiotics

  • Get an overview of some basic applied semiotic principles & concepts

  • Acquire a step by step process for doing rudimentary semiotic analysis

  • Develop a critical semiotic perspective on brands and visual culture

  • Take part with a global cohort in engaging and interactive learning

 After taking this course previous participants have reported they are now:

  • Taking on semiotics projects on their own to add revenue

  • Applying their work and making it more credible, powerful

  • Being more confident commissioning / critiquing semiotics

  • Cultivating new way of seeing that brings insight to visual culture

  • Going down rabbit holes of investigation in brand semiotics

Susanna Fránek

Qualitative Researcher, Los Angeles

"The pacing of the course was perfect. I did appreciate that everything was so well organised from the A to Z of the whole process, always such great examples, articles, case studies, and I really appreciated Chris being so present…"

We hope you find what you need on this website to book your place on this course. 

If you have any outstanding queries, then please contact Chris chris@creativesemiotics.co.uk or Pavla pavla@creativesemiotics.co.uk and we would be delighted to answer them.

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